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2008-05-06
The Other Shoe
Alexander Boldizar

Art fairs can be exhausting. Not just city-sized biennales like Venice, but even those that try to limit themselves to a couple of piers, like the New York Armory show. When I wandered those two art-filled piers, I dressed for comfort: sneakers and a VIP pass, so I could go sit in the VIP room, put my feet up and have a drink.

I'd never been in a room with quite that many gallery directors, art directors, and other art middlemen. They were beautiful. They wore the latest styles from Milan, from Paris, from that magical place with heroin-addict skinniness, bulk discounts on the color black, and eyes so sensitive they require sunglasses indoors. Except for me in my worn-out Nikes, everyone looked like they'd just walked off a catwalk, swinging hair and thin molto Italo ties, networking while appearing merely to lounge loosely.

I wondered why art attracts fashionistas. They seem antithetical. To paraphrase an artist I once reviewed, design is based on a completed pattern, however complex, while art requires the breaking of the pattern in a meaningful way. And fashion is design at its worst: It is deliberately and ostentatiously superficial. Its whole infrastructure�fetishization, marketing, shopping�has been almost tiresomely critiqued. Artists and theorists have made careers investigating the distance between art and consumer culture, propaganda, or entertainment. Even artists who shook up the lines between art and production, between installation and shop window�Neo Geo guys like Ashley Bickerton, Jeff Koons, Haim Steinbach, and Hal Foster�had ideas, good ideas, behind their work. They played between two areas. They weren't simply abdicating to the merchants.

What I didn't know at the time, sitting in the Armory VIP room, was that my sneakers had come a long way. In a culture where street kids ripped Mercedes logos off the hoods of cars and wore them as necklaces�not as a critique, but as a way of branding themselves�running shoes had themselves become a fashion statement, complete with new models every season and one-offs: limited edition shoes that started life as failed product lines and ended as the proudest, and most expensive, possessions of urban youth. Meanwhile Niketown, the five-floor Nike museum with displays of Michael Jordan's used shoes and an audio soundtrack of cheering fans, was the most visited Chicago institution in the early 1990s.

Nike has had a lot of such firsts: the first basketball shoe to crack $100; the first to star in a Hollywood movie (Do the Right Thing, by Spike Lee); the first footwear over which teenagers "rolled" each other; and the first to become part of the uniform of a cult that committed mass suicide in order to rendezvous with a spaceship hiding behind the comet Hale-Bopp. Together with purple shroud and, um, death, the Heaven's Gate cult of Rancho Santa Fe, California, believed the two-toned Nikes would wing their wearer beyond Hale-Bopp and on to the stars. Nike had gone from the winged Greek goddess of victory (her Roman equivalent is Victoria), to mass-market fetish, to sacred uniform.

Although this sort of sacralization of consumer goods is not unique to urban modernity�in Malaysia the Temiar people believe sacred spirits come from watches and motorcycles, in Mexico the Tzotzil elders meet to ceremonially drink Pepsi in order to commune with God, and Melanesia has several cargo cults whose intricate rituals ensure the arrival of plane loads of Western goods�what is different in a case like Nike is the existence of a formidable marketing department to steer the sacralization process, to maximize affective consumer devotion and quickly deal with events that would desacralize the product. Caricatures of fetishization like Heaven's Gate disappear, child and sweatshop labor problems fade quickly from the media radar, and books like The Corporation: The Pathological Pursuit of Profit and Power by Joel Bakan, or the 2003 documentary based on it, have minimal impact on the relevant demographic. On the other hand, Nike's slogan, "Just Do It," became one of the top five ad slogans of the 20 th century, and the 1988 ad campaign that launched it has been enshrined in the Smithsonian Institution.

...read more on C-Arts Magazine (ISSUE#03)

read more in LIFESTYLE @ C-ARTS VOLUME-03


HIGHLIGHTS
2011-03-30

Van Gogh Alive – the Exhibition set to open on 16 April 2011 

Singapore (30 March 2011) In commemoration of Van Gogh’s birth date today, the ArtScience Museum at Marina Bay Sands announced that it will host the world touring premiere of Van Gogh Alive – the Exhibition. Visitors will get to experience Vincent Van Gogh’s art work come alive in an exhibition that will combine the latest in sound and projection technology using images of Van Gogh’s masterpieces.

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2011-01-05

Works by Vincent Leow A mid-career survey of Vincent Leow’s oeuvre marking a new direction in the artistic practice of Leow,

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2011-01-05

Organized by Hou Hanru in collaboration with ShContemporary 9th September, 2010

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2031-01-01

An interesting exploration into art in Singapore by nineteen artists, including seniors like Tang Da Wu, Jimmy Ong and Zai Kuning “who have lived

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2010-10-06

The installations of Java’s Machine: Phantasmagoria by Augustinus Kuswidananto (a.k.a. Jompet) have been shown in a number of variations, exploring syncretism or strategies to reconcile

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2010-10-06

Filipino artist Bembol Dela Cruz presents the concept of art reflecting art, with an explosive narrative that carves life out

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2010-10-06

Islamic art in Indonesia used to be associated with religious calligraphy only, but in 2009 Lawangwangi’s exhibition of Contemporary Islamic Art showed that calligraphy is just a form of language.

...read more.
SPONSORED


EMERGING ARTIST

There is a new epidemic trend in the contemporary art of Asia sweeping through the population of younger artists: Animamix Art.

 

 

Amalia Kartika Sari

 

Each artist has a full right, and at the same time an obligation, to explore forms and ideas continuously, although naturally there will be many obstructions and challenges along the way.

Hayatudin

 

“A community is often proud of a certain building, viewing it with a sense of grandeur. Meanwhile, a range of monumental idioms are often used to mark great moments in history. 

Edo Pillu

From different generations and cultural backgrounds, S Teddy D and Daniel Flanagan present together their collaboration on Transubstantiation.

Daniel Flanagan

From different generations and cultural backgrounds, S Teddy D and Daniel Flanagan present together their collaboration on Transubstantiation.

 

S Teddy D

Not unlike other Filipino-Americans who journey to the Philippines to learn more about their roots, Hanna Pettyjohn undertook such a passage in reverse.

 

Hanna Pettyjohn

I do not wish to become a president, professor, doctor, governor, celebrity, corruptor, politic expert or anything else.

Nyoman Darya

Solo Exhibition:

 

1998 Urban Personality Exhibition, Chongqing, China

2001 Hangzhou Jincai Gallery

 

 

 

He Wei-Na

Ong-Arj’s painting has point out thoroughly content in a society condition today. Even it express through looks weird human image.

 

Ong-Arj Loeamornpagsin

Fazar paints with his heart. He believes that his interpretation is like “worship”. Any composition existing in his painting is his effort of concretizing what he feels.

 

Fajar Roma Agung Wibisono

With great imagination, he has been using a very unique artistic language to express his very much primitive and strong emotion on the surrounding characters.

Yang Pei Jiang

In Ardana’s works garlic becomes most artistic in various ways it is rendered whether it is presented individually or in groups of bulbs, cut open, blown up, its thin and transparent layers peeled, as well as severed and torn.

Dewa Ngakan Ardana

Filippo Amato Sciascia (born at Palma, Di Montechiaro, Italy, 1972) will present his solo exhibition of his recent works titled Lux Lumina at Kendra Gallery of Contemporary Art from the 12th December 2009 – 14th January 2010. 

Lux Lumina

Hui Xin’s art addresses both the phenomenon of our constant need for visual stimuli, as well as our desire to be surrounded by objects that give us pleasure. His new paintings and sculptures bring out a dichotomy between naive happiness and adult-themed amusements.

Hui Xin

Since childhood, Nano has enjoyed reading comics, even producing his own comic book in junior high school. Comics became the first visual art Nano came to know. 

Nano Warsono

2002:"Ilusi Koran", Semarang Gallery, Semarang. "Transisi", Bentara Budaya Yogyakarta.

Budi Ubrux

Selected Solo Exhibition 

2005:“Paradoks Batas”, Edwin Galeri, Jakarta. 2003: “Painthink”, Edwin Galeri, Jakarta.

F. Sigit Santoso

He got  The Special Award  From The 25th Exhibition of Contemporary art in 2008 and winner Prize from 11th Panasonic  Contemporary Painting Competition when he postgraduate. 

Chalermpon Ratanakomonwat

The inspiration behind his recent paintings came in 2005 while he was observing his second child was a son. People say that when babies sleep they are guarded by angels. This common experience evoked a wave of questions: Was the baby dreaming? What was he dreaming about? What was he feeling?

WAHYU GEIYONK

“Many artists like to ponder on the past and the present through the history of human civilization,” says young artist Wang Mian. “With pieces of information and inspiration they

WANG MIAN
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ART AGENDA

The Tang Shipwreck: Gold and Ceramics from 9th-century China
www.golinharris.com
 
Don’t Forget To Remember
www.dontforgettoremember.org
 
Solo Exhibition of Sui Jianguo and Zang Kunkun happening at MOCA and Linda Gallery
www.lindagallery.com
 
Rhapsody for the Otherness
www.oneeastasia.org
 
Gajah Gallery presents A celebration of our 15 years
 

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